How did Niré Beauty begin?
As a beauty product and travel lover, I dreamed of creating a product line that could help others, like myself, take their lifestyle on the go. In 2014, while I was an economics research student, Niré beauty was founded with a desire to create travel-ready beauty accessories that are clever, beautiful, and thoughtfully priced. I had an interest in cruelty-free makeup brushes that were suitable for sensitive skin due to some skin issues I had at the time. From there, I consulted with makeup artists and aestheticians to develop our first product 'The Artistry Set.' This first set was designed to show that pro-level brushes can be soft enough for sensitive skin, without the use of animal hair. Since then, Niré Beauty is becoming a ‘cult favourite in the make-up community and our brush sets are seen on dressing tables and in suitcases across the UK, Europe, and USA.
Why do we love what we do?
Getting to design beautiful and practical products is already a dream come true but hearing from so many happy customers makes it all the sweeter! Niré started as an unknown brand on Amazon and now Niré products have well over two thousand positive customer reviews from customers all over the world. It will never get old to hear from customers how their Niré purchase made them smile! It is also amazing and humbling to see Niré brushes in the hands of so many talented makeup artists and educators. Every makeup masterclass we are involved in, is as exciting for us as the last 😊
Who all is behind Niré Beauty?
We are a diverse and friendly team based both at our Headquarters in Newcastle, UK and remotely! The team speaks 7 languages (and counting), we have some full-time and some part-time, some on University placements and some based in other countries!
The Niré Beauty company values bring us all together: Excellence, Hunger, Accountability, Curiosity, and Kindness. Fancy joining our team? Drop us a line email@example.com